Liz Bagot is an account executive for Coyuchi For Life, which is now available for local residents. In this Q5 she talks about the benefits of sustainable bedding.

Liz Bagot is an account executive for Coyuchi For Life, which is now available for local residents. In this Q5 she talks about the benefits of sustainable bedding.

1. Liz, how did the Coyuchi For Life program come about and why is it revolutionizing the textile industry?
Many consumers trash their old bedding and towels without a second thought to what happens once they end up at the landfill.
We launched Coyuchi for Life to encourage sustainable consumer behavior. We recently launched a sustainable linen subscription service called Coyuchi for Life (www.coyuchi.com/subscribe).

2. How does this first-of-its-kind subscription service work and how will it help the environment?
Coyuchi for Life is a new, first-of-its-kind subscription program designed to allow shoppers to get new towels, sheets and duvet covers every six, 12 or 24 months, and send back their old ones to Coyuchi to be renewed, upcycled or recycled. This will help alleviate the amount of textiles that end up in a landfill.

3. What is the danger of toxins in our bedding?
We wouldn't eat food containing pesticides—so why would we sleep on them? Conventional cotton production involves three of the most hazardous chemicals: aldicarb, parathion, and methamidophos.
These toxins hurt the workers and farm communities where the cotton is grown, potentially poisoning water supplies and your bed. Conventional cotton is grown from GMO seeds.
The negative effects of changes to a crop’s toxic and allergenic properties and crop yields are largely unknown. GMO seeds can also be extremely costly to farmers, leaving them in a great deal of debt.

4. How are Coyuchi goods made and why are they a good, environmentally friendly choice?
Coyuchi products are made with organic cotton which use sustainable farming and production practices.  No harmful pesticides or hazardous chemicals are used throughout the process, making it better for the product and the planet.

5. Why is this program not only good for the environment but also convenient for people who like the feel and comfort of new sheets, duvets and towels?
Coyuchi for Life allows customers to receive new product every 6, 12, or 24 months, depending on their preference.
Eighty percent of Americans think organic only matters when it comes to food. Only 13 percent buy organic as often as they can in as many products as possible. With 25 percent of the world's pesticides being used on the conventional cotton used in the vast majority of our clothes and bedding, Coyuchi (www.coyuchi.com)—a company that pioneered organic, sustainable home textiles—is launching in Kansas City to give residents a way to go organic beyond food.

— Rimsie McConiga